Skip to main content
Creative Bloq Creative Bloq ART AND DESIGN INSPIRATION
Sign in
  • View Profile
  • Sign out
Subscribe
Design Magazine Subscriptions
Design Magazine Subscriptions
Why subscribe?
  • Enjoy 12 months for £/$/€12
  • Delivered to your IOS or Android
  • Every issue is packed with art and design inspiration
From£12
View
  • 6 for £12 mag offer
  • News
  • How to
  • Features
  • Buying guides
  • Reviews
  • Magazines
    • ImagineFX
    • 3D World
  • Events
    • Vertex
    • Brand Impact Awards
    • About Us

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

  1. Features
Advertisement Feature

Adobe MAX Creativity Tour: Catch up on all the action

By Ruth Hamilton

It was an event packed with creative inspiration and amazing tool demos. Watch the talks right here.

Adobe MAX Creativity Tour
(Image credit: Adobe)

Adobe MAX Creativity Tour London was packed with inspiring stories, jaw-dropping demos and fascinating creative insights. And if you missed out on the main event, you can catch up on all the talks from the comfort of your own home (or desk) right here. It's ideal for a shot of inspiration and motivation in these dingy winter days. Whether you're a designer, illustrator, blogger, photographer or budding student creative, there's something here for you.

The evening kicked off with a fascinating and useful insight into the tools you're almost certainly using to bring your projects to life: Adobe Creative Cloud. There have been several headline-grabbing updates to flagship tools, as well as exciting additions to the CC family, but you might not be quite clued up on all the changes. 

Principal Creative Cloud evangelist Rufus Deuchler offered a speedy tour of the most exciting updates, from the Sensei-powered brushes in new art app Adobe Fresco, to XD's powerful new co-editing capabilities, to Photoshop's downright amazing Object Selection tool. Get up to speed below.

The second talk shone a light on the incredible showcase of talent that was the McDonald's 2019 Christmas advert. Designers from Leo Burnett and Passion Animation Studios took to the stage to reveal how they came up with a concept that would capture the nation's hearts, and share how they brought it all to life. Catch up on their presentation below.

Rounding off the evening in style, Jamal Edwards MBE joined Adobe's Claire Darley on stage to chat about how he made the journey from getting his first camera aged 15 to curating stages at Wireless and recording interviews at 10 Downing Street. It makes for incredibly inspiring viewing – it's worth tuning in to hear the section on Edwards' hilariously cheeky guerilla marketing tactics alone [2 mins 50].

For more insight and inspiration, plus information on those Adobe Creative Cloud updates, head to the Adobe website.

Adobe MAX is heading to Europe

There's more exciting news for designers who can't make it across the pond for Adobe's annual US bash – in 2020, MAX will be coming to Europe for the first time! 

Adobe MAX Europe will take place 15-16 June 2020 at the Feira Internacional in Lisbon, Portugal. The festival will bring together the world’s biggest brands and most inspiring minds to celebrate Adobe’s vision of ‘Creativity for All’ – as well as, of course, revealing the latest innovations coming to Creative Cloud. 

To register, head to the Adobe MAX Europe site. Don't hang about though – there's a special launch discount that means if you pick up your ticket before the end of February, you'll pay less than half price!

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

Already have an account ? Sign in here

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Already have an account ? Sign in here

Get the Creative Bloq Newsletter

Daily design news, reviews, how-tos and more, as picked by the editors.

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
Ruth Hamilton
Ruth Hamilton
Social Links Navigation

Ruth spent a couple of years as Deputy Editor of Creative Bloq, and has also either worked on or written for almost all of the site's former and current print titles, from Computer Arts to ImagineFX. She now spends her days reviewing mattresses and hiking boots as the Outdoors and Wellness editor at T3.com, but continues to write about design on a freelance basis in her spare time. 


Recommended
How to make and sell an NFT
The best drawing tablets in 2023
  1. Stable Diffusion optical illusions
    1
    So AI can make optical illusions now
  2. 2
    Toy Story NFL 'event' is going to be brilliant – or a total disaster
  3. 3
    T-Mobile's Odido is the messiest rebrand since X
  4. 4
    I love the hidden secret in this department store's new logo
  5. 5
    You can now create weirdly majestic optical illusions with AI
  1. Apple Watch Snoopy face in WatchOS 10
    1
    The delightful new Snoopy Apple Watch face took a lot of work
  2. 2
    Early reviews of Apple's new iPhone cases are worrying
  3. 3
    The far-reaching impact of AI’s creativity, for creatives
  4. 4
    I love the hidden secret in this department store's new logo
  5. 5
    The Guardian’s new campaign is a masterclass in elegant design
Design Magazine Subscriptions
  • ●
Design Magazine Subscriptions
  • Enjoy 12 months for £/$/€12
From£12
View

Creative Bloq is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

  • About Us
  • Contact Future's experts
  • Terms and conditions
  • Privacy policy
  • Cookies policy
  • Advertise with us
  • Accessibility Statement
  • Careers

© Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.