The new Google Play logo is more different than you might realise

The new Google Play logo on a white background
(Image credit: Google)

When it comes to graphic design, there can be few bigger or more important jobs than redesigning one of Google's ubiquitous logos. Sure, maybe the Coke signature, McDonald's arches or Apple's Apple, but then they're unlikely to change any time soon. With over 2.8 billion Android users in the world right now, the redesign of the logo for its app store Google Play is a pretty big deal by anyone's standards. 

But finally – and as we correctly predicted a full 18 days ago – there is indeed a brand new Google Play logo. And while it's evolutionary rather than revolutionary, it is very much a new look. Compare it to the previous logo (below) and see if you can spot the differences (and don't forget to see our guide to how to design a logo for some tips for your own work).

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Tom May

Tom May is an award-winning journalist and editor specialising in design, photography and technology. Author of the Amazon #1 bestseller Great TED Talks: Creativity, published by Pavilion Books, Tom was previously editor of Professional Photography magazine, associate editor at Creative Bloq, and deputy editor at net magazine. Today, he is a regular contributor to Creative Bloq and its sister sites Digital Camera World, and Tech Radar. He also writes for Creative Boom and works on content marketing projects.