Pantone Color of the Year 2020 announced

Pantone Color of the Year 2020 has been announced! And this year it has gone for a traditional shade: Classic Blue. Or PANTONE 19-4052 to be exact. The shade is elegant, simple and enduring, and Pantone says it instills "calm confidence and connection". Whatever your opinions on this enduring shade, it's sure to influence graphic design trends in 2020.

It makes sense that we're trending towards less outlandish palettes right now – it feels like we're living in turbulent times, and a calming, dependable shade could the perfect antidote. Or as Pantone puts it: "This enduring blue highlights our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era."

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Ruth Hamilton

Ruth spent a couple of years as Deputy Editor of Creative Bloq, and has also either worked on or written for almost all of the site's former and current print titles, from Computer Arts to ImagineFX. She now spends her days reviewing mattresses and hiking boots as the Outdoors and Wellness editor at, but continues to write about design on a freelance basis in her spare time.