Choosing a laptop as a creative can be all about compromise. Find one with good enough RAM and power to run your graphic design software, and it’ll weigh too much to conveniently bring into the office. Pixel density and vibrant colours often mean a three-hour battery life max. Want a screen size larger than 13”? Get ready to shell out the big bucks.
The fact is, designer's shouldn’t need to compromise on the device their livelihood depends on. You need something that can handle Adobe Premiere Pro and a full gamut of colours without fail; won’t run out of juice during a vital pitch to a client; and won’t feel as if you’re lugging around an actual canvas every day.
So, don’t compromise!
LG’s new gram 17 (opens in new tab) is tailor-made for creative professionals, with LG having somehow managing to stick a 17-inch LCD screen onto a 15.6-inch body laptop that weighs less than 3 pounds. It’s the world’s lightest 17-inch laptop, and most of its 17-inch peers weigh more than double that amount.
Those 17 inches give you a spacious 2,560 x 1,600 high resolution display and 16:10 aspect ratio. Graphic designers who need reliable colour fidelity for their projects will fully appreciate the bright, wide range of colours.
Most computers and displays use a 16:9 ratio because it’s more affordable to make screens that match the ratio of TV screens. But that doesn’t mean you should just settle for the mainstream option. The extra bit of workspace will work wonders when you’re using photo and video editor applications that require a lot of vertical real estate.
Of course, even 17 inches may not be enough for your needs. That’s likely why LG maintained a Thunderbolt 3 port into the 2019 gram, which enables 40Gbps data and high-bandwidth video, including 4K support to two screens or 5K to one. You won’t have any problem editing 4K content across the gram and a connected display.
Only 0.7” thick and shockingly light, the gram 17 hasn’t compromised on performance to achieve its 2.95 lb. weight. It boasts an 8th generation i7 Intel core processor with integrated Intel UHD 620 graphics, 512GB or storage and 16GB RAM - power enough to do all the heavy lifting with industry standard creative software with speed and ease. Plus, creatives that can’t bear to delete their old work can use the second SSD slot to add more storage space for new projects.
With such dependable hardware squeezed into such a slender frame, you might assume LG would have run out of room for a decent battery, but you’d be mistaken: its 72wh battery can reach a max of 19.5 hours on a full charge. It’s convenient to know that even if you forget your charger at home and run your most intensive creative software all day, you’ll still probably make it through your 9-5 without a problem.
If you want to get your hands on a new LG gram 17, be sure to take part in the #ScaleUpIdea photo contest. You need to add a photo to your Instagram feed that creatively shows your thoughts on the gram 17’s large screen size, lightweight frame or long-lasting battery. Add the right hashtags, #ScaleUpScreen, #ScaleUpLightweight and #ScaleUpBattery, and you could win one of three 17-inch LG laptops, so long as you post before 7 March. See here (opens in new tab) for full terms and conditions
For more information on the LG gram 17, check out the #ScaleUpQuiz campaign coming up on LG’s YouTube (opens in new tab) and Instagram (opens in new tab) channels, running from 14 – 27 February. Simply watch a video on each platform and answer the question included (related to LG gram’s key features) as a comment, and you could win a $30 Amazon gift card.