Sport

Latest about Sport

The BBC's magical Wimbledon animation used a delightfully old-school technique

By Joe Foley published

This is a stop-motion smash.

3D Animation
An image from the BBC's Women's Euro 2025 Claymation animation

The BBC's handcrafted Euro 2025 animation hits the net

By Joe Foley published

This claymation fantasy team is on fire.

3D Animation
Red Wings logo on a jersey

The new Detroit Red Wings logo is a soaring success

By Natalie Fear published

The new design celebrates the team's centennial.

Logos & Icons

3 lessons learned from Nike, adidas and their competitors

By Carl Ronander published

Surrounded by runners? The brands are doing something right.

Branding

People are just discovering a hidden secret in the Milwaukee Brewers logo – thanks to a quiz show

By Joe Foley published

It pays to know your sports logos.

Logos & Icons
NBA Finals Game 2

Hey NBA, did you think we wouldn’t notice these abysmal digital logos?

By Natalie Fear published

Points for effort, zero for execution.

Logos & Icons
Orlando Magic logo

NBA fans think Orlando Magic’s new logo has lost its sparkle

By Natalie Fear published

They think it’s too “safe” and “corporate”.

Logos & Icons
Puma logo for Tyrese Haliburton

Tyrese Haliburton’s new logo just dropped in the coldest way possible

By Natalie Fear published

The NBA player clapped back at haters in style.

Logos & Icons
Reebok x Angel Reese logo

Angel Reese’s new Reebok logo drips with class

By Natalie Fear published

The WNBA star has praised the design.

Logos & Icons
J-Dub Adidas logo pictured on the back of a sneaker

This NBA player’s custom Adidas logo is too clever for its own good

By Natalie Fear published

Fans aren’t convinced by the dual design.

Logos & Icons
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