Vanessa Porter

Vanessa Porter

Vanessa has been working with artificial intelligence and machine learning since it was called analytics, and data scientists were called analysts. Her specialism is using data to provide a world-class customer experience.

Latest articles by Vanessa Porter

6 ways to learn essential creative skills, inspired by the Masters

By Vanessa Porter published

What Warhol, the Bauhaus and Paul Rand can teach us about thriving in the AI era.

Creative Careers

Quiz: Which AI personality is your true match?

By Vanessa Porter published

Chat GPT, Claude, Gemini or even Grok – one will suit you best, but which one?

AI

Snog, Marry, Avoid: An honest guide to ChatGPT, Claude and Gemini

By Vanessa Porter published

I've said unrepeatable things to all 3 main AIs, but which one should you use?

AI
A digital illustration representing an AI chatbot

How AI chatbots can seriously damage your brand

By Vanessa Porter published

Partly thanks to Elon Musk, AI chatbots are big news. But it's easy to get them wrong. Here are 6 ways to make sure they serve your brand aims.

Branding