Vanessa Porter

Vanessa Porter

Vanessa has been working with artificial intelligence and machine learning since it was called analytics, and data scientists were called analysts. Her specialism is using data to provide a world-class customer experience.

Articles by: Vanessa Porter

A digital illustration representing an AI chatbot

How AI chatbots can seriously damage your brand

By Vanessa Porter published

ai Partly thanks to Elon Musk, AI chatbots are big news. But it's easy to get them wrong. Here are 6 ways to make sure they serve your brand aims.