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The global brands of the future are hiding in plain sight: here's how to spot them
By Tom May published
It’s time to rethink what 'brand' really means.

Erm… just checking, but social media's dead now, right? Even Mark Zuckerberg knows it
By Tom May published
Mark Zuckerberg's admitted as much in court.

How to use Adobe Illustrator's Retype tool to find the perfect typeface for your project
By Matt Smith published
A step-by-step guide to nailing your typography every time.

What will Reputation (Taylor’s Version) look like? The clues are there (if you know where to look)
By Georgia Coggan last updated
A deep dive into how the evolution of Swift’s redesigned album art might impact the new design of her most iconic era.

These iconic logo rebrands ditch design briefs to embrace the joy of creativity
By Natalie Fear published
VSA Partners encourages creative autonomy to create Design for Better.

How to use Adobe Illustrator's mockup tool – the only AI add on I use as a pro
By Matt Smith published
Place an element in situ quickly and easily.

How to use Adobe Illustrator's Generative Recolor tool: All you need to know
By Matt Smith published
Save time with colour palettes with this guide.

It's not that 'people don't like change', it's that your logo isn't as good as these
By Tom May published
Like it or not, public criticism is often justified.
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