The designer’s guide to Brexit

Another crucial consideration when attempting to prepare your design business for Brexit is the effect on your clients: acquiring and retaining them domestically, across Europe, and beyond.

There are no certainties here, but tertiary industries such as design and advertising are liable to be hit early if client profitability is squeezed by unfavourable trade terms, or other Brexit-related factors.

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Nick Carson

Nick is a content strategist and copywriter. He has worked with world-class agencies including Superunion, Wolff Olins and Vault49 on brand storytelling, tone of voice and verbal strategy for global brands such as Virgin, Pepsi and TikTok. Nick launched the Brand Impact Awards in 2013 while editor of Computer Arts, and remains chair of judges. He's written for Creative Bloq on design and branding matters since the site's launch.