Do people still dislike last year’s most hated rebrands?

We all know consumers hate change, and they also love to complain about rebrands on the internet. But usually, people get used to a new logo after a while. So now that the dust has settled and we've entered a whole new decade, how do people feel about 2019's most controversial rebrands?

To find out, Visual Objects surveyed 1,000 consumers in the States to get their views on some of 2019's most biggest rebrands. (See our logo design post for some expert advice on crafting logos.) Of course, 1,000 people isn't exactly the biggest survey ever created, but the results are still surprising.

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Rosie Hilder

Rosie Hilder is Creative Bloq's Deputy Editor. After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Since then, she's worked as Operations Editor on magazines including Computer Arts, 3D World and Paint & Draw and Mac|Life. In 2018, she joined Creative Bloq, where she now assists with the daily management of the site, including growing the site's reach, getting involved in events, such as judging the Brand Impact Awards, and helping make sure our content serves the reader as best it can.