Create a striking exhibition poster

As the art editor of Computer Arts Collection, I’m responsible for the design of a lot of marketing and promotional materials related to the magazine. These can range from display ads in magazines to promotional booklets, web banner ads, stickers, and anything and everything in-between. As time has gone on, I’ve found that good asset management can not only streamline your workflow, but also make the realisation of a consistent, overall aesthetic for a campaign much easier.

In this tutorial I’ll run through the creation of a poster for an imaginary exhibition called Sirens, covering the creation of a simple logotype and grid, use of typography, image editing and pattern creation, and how all of these elements can easily be managed and rolled out across a range of collateral.


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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.