Mike ReedSocial Links NavigationMike has been writing for brands since 1993, and founded Reed Words in 2013. Combining style with strategic depth, the team works with clients and consultancies around the world on brand voice, naming, campaigns, UX and other projects. Latest articles by Mike Reed 5 steps to building a strong brand voice By Mike Reed published 27 September 19 What you need to know to craft your own brand language. Branding MOST READMOST SHARED1The best drawing apps for iPad 2Noel Gallagher's football font makes a mockery of typography, claims design lecturer3A’ja Wilson’s Nike logo makes perfect sense4The new Verizon logo is a glowing success5'I can't tell you how scary it is designing for designers': Why Figma's new UI is a big deal1I can't get enough of these hilarious Photoshop retouching jobs2Apple finally addresses its most infamous design crime 3Harness AI for design and art using your very own workstation4Acclaimed digital brush creator Kyle T. Webster joins Procreate5Using Unreal Engine: what skills do artists need to make it in real time filmmaking?
5 steps to building a strong brand voice By Mike Reed published 27 September 19 What you need to know to craft your own brand language.