14 design fails that were so bad they were actually good By Joseph Foley published 22 September 21 These examples serve as lessons to us all.
Is Heinz's ketchup puzzle the most infuriating jigsaw ever? By Daniel Piper last updated 12 May 21 Ridiculous puzzle will make you see red.
Viral TikTok video exposes the fruity side of Haribo's Maoam packaging design By Daniel Piper last updated 27 April 21 Our childhood is ruined.
Stunning photos will change how you see Apple's packaging By Daniel Piper published 26 April 21 Behold the clean, white card.
Coca-Cola unveils a bold and minimal new redesign By Daniel Piper published 14 April 21 (But Coke's description of it is pretty ridiculous.)
Enter the Brand Impact Awards now for Early Bird prices By Giacomo Lee published 24 March 21 Submit your best branding.
Cadbury replaces beloved Freddo mascot (for a very good reason) By Giacomo Lee last updated 5 March 21 The redesign is meant to help our little green friends.
Sol gets new entirely handcrafted packaging design By Daniel Piper published 17 March 20 But is it actually anything new?
McDonald's and Starbucks to create a compostable cup By Dom Carter last updated 7 February 20 The two mega-brands have joined forces to find an eco alternative.
Brewdog gets neutered in sensible rebrand By Ruth Hamilton published 7 February 20 New look ties in with the launch of sustainability initiative.
City of Chicago sues coffee company over almost identical logo By Ruth Hamilton published 4 February 20 It's not that simple, though.
'Over-simplified' medical packaging debate reignites By Ruth Hamilton published 3 December 19 Is medical branding the right place for simplicity?
Is this dog treat branding as horrific as it seems? By Dom Carter published 23 September 19 ‘Hot Hounds’ design makes an important point in a disturbing way.
Why is Heinz rolling out ketchup bottles with wonky labels? By Dom Carter published 18 September 19 New campaign has a clever aim.
Why have the words gone from Dairy Milk bars? By Georgia Coggan published 9 September 19 Cadbury launches text-free edition of its iconic packaging.
Disney's Star Wars 'detonator' bottles not allowed to fly By Dom Carter published 30 August 19 Not even with the Force.
Doritos ditches its logo to appeal to Gen Z By Dom Carter published 27 August 19 The crisp brand goes logo-free in an edgy new campaign.
Problematic chicken box campaign angers just about everyone By Dom Carter published 15 August 19 The boxes target knife crime.
Why has Heinz released Ed Sheeran-themed ketchup bottles? By Dom Carter published 13 August 19 The singer is a fan of the sauce.