Drexel University wanted to find an interesting way to inspire and recruit potential students. BKWLD came up with Get Going Today - a site featuring a series of shareable cinemagraph-style videos. BKWLD creative director Jeff Toll says that by using HTML5 the team were able to “reach mobile devices with animation and sound - something we were unable to achieve with any other technology".
University website makes inventive use of HTML5 video
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