Despite the rise of the web, print advertising remains an extremely powerful marketing tool. Fully aware of this, agencies are constantly pushing creative boundaries in order to reach their target audience. And as this roundup of our favourite print ads from this month shows, the great ideas just keep coming...
01. Volkswagen Polo GTI
We all know the pain of trying to get to work or college and getting stuck straight in a traffic jam, and this print ad perfectly plays on that idea, with beautiful execution. DDB in Mexico are behind this cleverly put-together campaign for Volkswagen's Polo GTI.
02. Origin Coffee
The coffee beans are in the shape of roosters in this great campaign created by South African advertising agency Joe Public for Origin coffee. There are three advertisements in total, the others featuring screaming babies and alarm clocks, all conveying the 'Instantly Awake' tag line perfectly.
03. The Hunger Games: Mockingjay
Everyone who's read the bestselling Hunger Games series will be as excited as ever for the third motion picture installment of the story. This propaganda-style poster is just one in a series that were created alongside the Mockingjay website to promote the new movie. We certainly can't wait!
04. Jardiland Garden Centre
Parisian advertising agency Rosapark certainly got their day with this brilliant print ad showcasing a lighter option for pet food. Turning the tradition of weight loss advertising on its head, this hilarious print ad had us smiling from ear to ear.
05. Big Bay Brewing Company
We picked this print advertisement from advertising agency HY Connect purely for the typographic execution. Showcasing a beach hut style background, it certainly portrays the kind of laid-back style the brand would like to be associated with.
Have you seen a brilliant print advertisement this month? Let us know in the comments box below!