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Vaseline Nigerian prince advert
Real Nigerian prince addresses those email scams in viral Vaseline ad

By Joe Foley Published

Can you spot a fake?

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From 'Switch!' to 'Get a Mac', here are the best Apple ads of the last 50 years

By Jon Stapley Published

These are the most iconic ads from the company that has never been afraid to think different.

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SoftBank ad
This weird Japanese ad has ruined the way I look at jelly beans forever

By Natalie Fear Published

I have no idea what’s going on, but I love it.

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2000s advert mascots
The best adverts of the 2000s

By Tom May last updated

Experts pick the best ads of the 2000s, and explain why they work.

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Primark Shockingly Chic ad
Primark’s luxury ad parody isn’t the flex it thinks it is

By Natalie Fear Published

Self-awareness doesn’t detract from reality.

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Got Milk ad
The best adverts of the 1990s

By Antonia Wilson last updated

From cinematic epics to iconic silliness, these are the best ads of the decade as picked by industry experts.

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GWM admits plagiarising iconic Land Rover poster

By Daniel John Published

“There can be no justification."

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Cool or cringe? Apple's unhinged TikTok videos are dividing fans

By Daniel John Published

The MacBook Neo ads are a bold new advertising frontier for Apple.

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Sunny Bonnell headshot
'Women don't need another inspirational slogan': the problem with International Women’s Day branding

By Natalie Fear Published

Sunny Bonnell reveals how brands can build lasting authenticity.

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Apple ads haven't looked this fun in years

By Daniel John Published

The new iPhone and MacBook ads are a delightful throwback.

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