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Dr Pepper ad
Dr Pepper’s new ad just won the internet

By Natalie Fear Published

From TikTok to TV, dreams do come true.

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Three oversized, yellow papier-mâché heads with wide, staring eyes and broad, toothy grins are displayed on white pedestals against a neutral background.
What the hell is going on with the 2026 Super Bowl ads?

By Tom May Published

I'm not sure if these brands are trolling us, or themselves.

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Ikea ad featuring a solid wood armchair with beige cushions
Ikea hides important detail in slick new ads

By Natalie Fear Published

Never judge a frying pan by its pricetag.

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Voy ad reading "It's not him. It's his hormones."
Voy’s rage bait ads are painfully miscalculated

By Natalie Fear Published

"I almost feel sorry for the cis men reading these posters."

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David protein bar ad featuring Julia Fox, with text that reads "Men disappoint. David satisfies."
Unpacking the "tired straight-male fantasy” of David protein bar ads

By Natalie Fear Published

Spike Spondike dissects the Devour campaign.

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Testicular Cancer Foundation's campaign featuring a man making a large phallus out of snow
This raunchy ad is unexpectedly important

By Natalie Fear Published

Have you checked your snowballs?

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The best Super Bowl adverts from the 2020s (so far)

By Rosie Hilder Published

These top 10 adverts all hit the spot.

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Why you shouldn't fear the LHF ad ban

By Thomas Walters Published

The Less Healthy Food ban presents an opportunity for creatives.

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Nintendo ad
The Nintendo AI controversy, explained

By Natalie Fear Published

Everything you need to know about Fingergate.

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New advert pokes fun at unsolicited weight loss advice

By Rosie Hilder Published

Spot for MedExpress has a refreshing twist on January resolutions.

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