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The evolution of 12 classic logos

Click image to enlarge

Click image to enlarge

An iconic brand is universally recognised because it has the ability to stay relevant over time. Many of the world's biggest brands have changed their logos over the years to achieve this, something that this infographic from The Logo Company showcases perfectly.

So what do you think? Have these company logos improved over time? Let us know in the comments.

The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began over a decade ago. The current website team consists of five people: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, and Staff Writer Amelia Bamsey. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.