Jaguar

Latest about Jaguar

The leaked new Jaguar concept car looks like it was a Barbie x Action Man collab

By Rosie Hilder published

And you literally can't see out the back.

Product Design

The biggest logo design trends for 2025 (and yes Jaguar gets a mention)

By Tom May published

Logos & Icons
Jaguar rebrand

People are starting to suspect the controversial Jaguar rebrand could be a hoax

By Daniel John published

"All will be revealed" next week.

Logos & Icons
Jaguar logo

‘It completely misunderstands what a brand is’: A branding expert weighs in on Jaguar’s controversial new look

By Daniel John published

We talk to JKR’s Lee Rolston about the year’s most contentious rebrand.

Logos & Icons
Jaguar logo

The Jaguar rebrand is already the most divisive of 2024

By Daniel John published

Even Elon Musk is mocking the new look.

Logos & Icons
Jaguar logo

Jaguar knows its bold new logo won't please everyone

By Daniel John published

The sports car brand says it's "not afraid to polarise."

Logos & Icons
The JLR logo over the images of a Land Rover and a Jaguar car

The drab new Jaguar Land Rover logo is already confusing people

By Joe Foley published

Sorry, it's now JLR.

Logos & Icons
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