Being a successful designer in this digital age isn’t just about having strong creative and conceptual skills. As modern technology evolves, a designer’s skillset now needs to be vast in order to stay relevant, with the crossover of disciplines - web and graphic designer, illustrator and web designer, etc - becoming more and more apparent.
But while designer’s may well need to dip their toes into new disciplines to stay ahead of the digital game, the good news is demand for skilled creatives is also on the up. As this free-to-download white paper (opens in new tab) from no-code apps and content company Rakuten Aquafadas (opens in new tab) explains, the enterprise content landscape has changed significantly in recent years, and companies wanting to deliver quality, engaging content are quickly realising how crucial a designer’s role is in achieving that.
With that in mind, the future certainly looks bright for designers who possess the skills to work across a range of mediums and platforms. But what if your creative portfolio is somewhat lacking in digital-based disciplines? That’s where Rakuten Aquafadas (opens in new tab) can help, arming designers, with no technical ability, the tools to build highly interactive, cross-platform content and mobile apps with ease and speed. Rakuten Aquafadas (opens in new tab) tools are so intuitive, designers can create apps either by enriching existing content or developing new digital content from scratch, delivering a finished product in just three weeks!
The thought of tackling apps and interactive content, which might require knowledge of coding, can be a daunting prospect for some designers. Rakuten Aquafadas (opens in new tab) solutions remove the stress of searching for technologies which allow the creation of highly interactive content and the need for expensive external developers, and has instead made creating these kinds of digital projects accessible to everyone. Using easy-to-use tools, designers are able to simply drag and drop components to create cross-platform native apps - not a single line of code is required.
Once the content is built, it can be published on multiple operating systems, including iOS, Android, Windows, MacOS X and the web (including ePUB and HTML5 content), so catering for everyone’s needs is a synch.
A simple adjustment
Rakuten Aquafadas (opens in new tab) technology means creatives with little digital experience no longer need to feel held back or miss out on new opportunities. The tools on offer allow creative professionals to adequately meet the demands of today’s digital climate. So whether you want create sales brochures, product demos, sales enablement materials or ‘wow’ at an interview with an impressive presentation, Rakuten Aquafadas allows you to do so with ease.
The design landscape is changing, and having relevant creative skills is getting more challenging every day. Rakuten Aquafadas (opens in new tab) tools remove the need to spend time and money learning a new craft. Thanks to its InDesign Plugin, designers can use already familiar tools to create highly interactive, stand-out digital content that was previously out of reach.