We've seen the price of the Apple Watch 7 fall as low as $349 before, but the choice of colours at that price has always been fairly limited. The brilliant thing about the latest offer at Amazon is that there's currently stock in several colours on sale at $349, down from $399. That's a saving of $50 on what is the best and most user-friendly smartwatch Apple has produced to date.
At last check, the offer was still available on the Black, Blue, Green, Red, and Starlight sports band models. The most surprising one there is the Black model, which rarely comes in for deals and is often out of stock, so if you've got your heart set on that colour, grab it now.
The Apple Watch Series 7 boasts an always-on retina display that's 70% brighter and has 20% more screen area than the previous models. That makes it more intuitive and easier to read. It charges faster too, so it's easier to keep it charged and ready for use. Of course, you also get all the best features from older Apple Watches, including ECG measurements and mindfulness and sleep apps.
Today's best Apple Watch 7 deal in the US
Apple Watch 7 GPS, 41 mm:
$399 $349 at Amazon
Save $50: The Apple Watch 7 is back at its lowest historical price on Amazon, and best of all there are several colours to choose from. Move quickly if you want it in black!
Today's best Apple Watch 7 deal in the UK
Apple Watch 7: £364 at Amazon
There are still no savings to be seen in the UK, but Amazon has it in blue for £364 – a few pounds cheaper than the other colours, which are priced at £369.
You can follow the best deals on this superb smartwatch in our regularly updated guide to the best Apple Watch Series 7 price. Or if you're not yet sure which is the best smartwatch for your needs and budget, see our general guide to the best smartwatch deals. For a quick reference to the best Apple Watch 6 and 7 deals where you are, see the links below.