Brands

Latest about brands

Nike has an existential crisis in risky 'Why do it?' campaign

By Joe Foley published

Why mess with it?

Branding
Blood Cancer United identity

Blood Cancer United unveils powerful new brand identity

By Natalie Fear published

The rebrand puts community at its core.

Branding
Kim Kardashian and Lionel Messi alongside the Sun Day Red, SKYLRK, Nike Jumpman and Skims logos.

Think you know your celebrity logos? This quiz might prove otherwise

By Natalie Fear published

Can you score top marks?

Logos & Icons
Volvo logo over an image from a Volvo AI advert

5 failed AI ads that prove human creativity is still superior

By Natalie Fear published

From Volvo to Vogue, here are the worst offenders.

Branding
Fhirst branding by Mother

Behold, the drinks brand making Papyrus cool again

By Natalie Fear, Rosie Hilder published

Fhirst proves “health” and “soda” can be a joyful combination.

Branding
Sanex ad

Sanex’s banned ad should be a warning to brands

By Natalie Fear published

The ASA claims it's "likely to cause serious offence”.

Advertising
Solflare rebrand new logo

Listen up finance bros, this is how you nail a crypto rebrand

By Natalie Fear published

Solflare builds a 'Stronghold of the Free'.

Branding
Swatch ad

I’m astounded this 'racist' Swatch ad got approved

By Natalie Fear published

It’s 2025, do better.

Advertising
Taylor Swift inspired ads from KFC,Durex, Crumbl and X

Taylor Swift’s new album sparks the hottest branding trend of 2025

By Natalie Fear published

She’s a marketing master.

Branding
Rihanna, KSI and Harry Styles

From Harry Styles to KSI, here's the problem with celeb brands

By Natalie Fear published

Give me something authentic.

Logos & Icons
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