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“It’s a rallying cry!” behind the scenes on R/GA’s bold response to British sovereignty
By Rosie Hilder published
We Are Warriors: Take the Crown won the Social Impact award at this year’s BIAs.

Why McDonald's AI Christmas ad backfired so badly
By Daniel John published
Nobody, it seems, was loving it.

New BMW logo sparks debate as first IRL photos appear online
By Georgia Coggan published
See the new vs old designs.

From Springsteen to Sabrina: pop stars and the fight for control
By Tom May published
What pop stars have learn the hard way offers lessons for every creative.

The surprising thing Toy Story and Mario have in common
By Rah Bhatt published
The sonic genius that binds these two epic franchises.

Welcome to the brand tweak era
By Vicky Bullen published
A tweak is almost always better than a total facelift.

Not everything needs to be Wrapped
By Natalie Fear published
Stop coming for Spotify’s gig.

'Creepy as hell' UK billboards draw fierce backlash
By Daniel John published
'Nobody wants to be spied on in their own home.'
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