Design

Latest about Design

A highly detailed, vibrant illustration focusing on the bandaged head and exposed muscular anatomy of a figure surrounded by ornate laboratory equipment and flowers.

The one design trend I want to see more of in 2026

By Tom May last updated

The typography on these posters fills me with joy

Fonts & Typography
A cheerful, round yellow mascot with rosy cheeks giving a thumbs-up in front of a yellow background with the text "Butter baby" written above.

The most important branding tool in 2026 isn't what you think

By Tom May published

They're making a resurgence, and designers need to take note.

Branding

What designers can learn from 130 years of the Louis Vuitton logo

By Joe Foley published

A simple monogram revolutionised brand design.

Logos & Icons

Google's iconic brand font is now free for anyone to use

By Joe Foley published

Google Sans just went open source.

Fonts & Typography

New advert pokes fun at unsolicited weight loss advice

By Rosie Hilder published

Spot for MedExpress has a refreshing twist on January resolutions.

Advertising

The clever Scary Movie 6 logo design is an absolute scream

By Joe Foley published

The typographic parody is perfect.

Logos & Icons

Is this the worst billboard of 2025?

By Rosie Hilder published

There's a lot wrong with this advert. A lot.

Advertising
Shepard Fairey Barrack Obama Hope poster with the US flag in the background

A quarter century of design: the 25 biggest creative moments of the last 25 years

By Tom May published

From the iPod's silhouette to AI-generated imagery.

Design
The most controversial rebrands and logo redesigns of 2025

The most controversial rebrands and logo redesigns of 2025

By Joe Foley published

From Cracker Barrel to Range Rover, these were the rebrands that most got people talking.

Logos & Icons
American Eagle Sydney Sweeney ad

The Sydney Sweeney ad for American Eagle revisited: what can it teach us about branding in the 2020s?

By Tom May published

When a jeans campaign becomes a culture war battleground, it forces us to step back and take a wider view of society.

Branding
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