Rebrand

Latest about Rebrand

Why Burger King's stunning rebrand is still the best of the 2020s

By Daniel John Published

Five years on, it still feels timeless.

Branding
Jaguar rebrand

How a four-word tweet from Elon Musk threw Jaguar's rebrand into disarray

By Daniel John Last updated

The brand's managing director reflects on a "tough time".

3 Comments
Branding
Mark Zuckerberg wearing Quest Pro

Facebook's Meta rebrand is looking stupider by the day

By Daniel John Published

The metaverse has Meta sorry end.

Branding

Rebrand Revisited: Instagram's controversial 2016 redesign

By Daniel John Published

Ten years later, was the backlash justified?

Branding
Radio Times rebrand

'We needed to show our eccentric side’: inside the Radio Times rebrand

By Natalie Fear Published

Senior designer Nick Wells discusses heritage design, nationhood and ‘Screamer’.

Logos & Icons

It's time to stop judging rebrands so quickly

By Daniel John Last updated

Some of the most controversial redesigns have had surprising staying power.

Branding
Wildish & Co. rebrand for Divine chocolate

Divine Chocolate’s gorgeous illustrations show the power of storytelling

By Natalie Fear Published

I adore the vibrant packaging,

Packaging Design

Jaguar's design crisis just went from bad to worse

By Daniel John Published

The company's design boss is out.

Design
Jaguar logo

Triumph or disaster? The Jaguar rebrand one year on

By Gabor Schreier Published

An expert examines the impact.

Branding
Sol beer branding

Sol dusts off the archives in sunny rebrand

By Natalie Fear Published

Heritage design gets a modern makeover.

Branding
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