Rebrand

Latest about Rebrand

I hate to say it, but the backlash to this beer company's rebrand is justified

By Daniel John Published

Did Timothy Taylor's landlord really need a glow up?

Branding
Elon Musk and the Twitter and X logos
How two tweets cost Elon Musk the Twitter logo

By Daniel John Published

He might have kept the Twitter name, but the bird has flown.

Logos & Icons
Instagram
Instagram's new brand identity is more than just a wordmark

By Daniel John Published

The platform's new look is designed to "flex and grow".

Branding
Other brands are throwing shade at the new Instagram logo

By Joe Foley Published

From McDonald's to ChatGPT, they've all decided it's "time for a refresh".

Logos & Icons
Instagram just redesigned its logo

By Joe Foley Published

(And everyone's saying the same thing).

4 Comments
Branding
The new 7UP rebrand is bound to be contentious

By Daniel John Published

It's the biggest update to the brand's identity (and taste) in 15 years.

Branding
Pepsi logo on a can.
Pepsi shades Coca-Cola in parody rebrand

By Natalie Fear Published

“If it ain’t broke, don’t fix it”.

Branding
Cracker Barrel old vs new logo
A bad logo could cost you your job

By Natalie Fear Published

Cracker Barrel’s CEO steps down after facing tumultuous backlash.

Logos & Icons
Everyone's saying the same thing about the new Coca-Cola font

By Daniel John Published

"The most self-aware thing a sugar company has ever done."

Fonts & Typography
Sporting Clube de Portugal branding
How Ronaldo's former football club packed a 120-year legacy into a stylish modern rebrand

By Natalie Fear Published

Sporting CP's new look is the perfect blend of history and contemporary flair.

Design
1 2 3 4 5 6 7 8 9 Archives