Rebrand
Latest about Rebrand

I hate minimalist branding but Blank Street has won me over
By Natalie Fear published
The sleek refresh perfectly suits the brand.

Cracker Barrel should never have apologised for its controversial new logo
By Daniel John published
If the brand doesn't have faith in its rebrand, how can we?

Listen up finance bros, this is how you nail a crypto rebrand
By Natalie Fear published
Solflare builds a 'Stronghold of the Free'.

This museum’s rebrand is pure art therapy
By Natalie Fear published
M — N Associates shows their eye for the details.

Polaroid just dropped the most iconic anti-AI ad of the year
By Daniel John published
Nostalgia and a timely message combine in a potent new campaign.

Goodreads finally has a new logo (and it actually looks... good?)
By Daniel John published
The social reading platform's new look is only twenty years too late.

TripAdvisor's new logo reveal just made me spit out my coffee
By Daniel John last updated
Perhaps the most 'chronically online' rebrand reveal ever.
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