Latest about Rebrand
Sweaty Betty's rebrand is exactly what I need from the fitness industry
Empowering and motivational... for real.
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No more dark colours and heavy type.
'Help us clean up... that was the assignment': How we made Reddit's new identity
Pentagram partner Natasha Jen discusses sorting through the 'hoarded house' of Reddit.
How Disney’s constant rebrands helped it stay relevant
No longer the king of pre-teen culture, Disney has had to adapt.
Barbie has had one of the best rebrands in years – here’s why
How Barbara Millicent Roberts conquered the world, again.
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