Branding
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Taylor Swift used an ingenious design detail to stop her wedding invites leaking
By Natalie Fear Published
She wasn’t afraid to name and shame.

What happens when clients trust AI more than creative expertise?
By Katie Peake Published
How one experiential agency is dealing with AI concepts.

Elon Musk’s new SpaceXAI logo looks surprisingly familiar
By Natalie Fear Published
The design is drawing unexpected comparisons.

Why typography is so vital to good branding
By Julien Fincker Published
Typography shapes perception, communicates values, and gives every brand its own voice.

McDonald’s new billboards are painfully relatable
By Natalie Fear Published
But it’s nothing a McFlurry can’t fix.

Madonna is back, and her brand is stronger than ever
By Sarah Hurwitz Published
The Queen of Pop's return has a very clear strategy at play.

Ingenious Lego billboards show that sometimes showing the product is all that's needed
By Joe Foley Published
Minimalist installations highlight the beauty of precise product design.

Louis Vuitton wins logo battle despite fiery backlash
By Natalie Fear Published
Chinese social media criticises the luxury brand's "stolen" design.
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