Branding

Latest about Branding

Hype fatigue is real. This is how brands can avoid it

By Stefan Hajek published

Will anyone care about GTA VI by the time it finally releases?

Branding
Dr Pepper ad

Dr Pepper’s new ad just won the internet

By Natalie Fear published

From TikTok to TV, dreams do come true.

Advertising
Three oversized, yellow papier-mâché heads with wide, staring eyes and broad, toothy grins are displayed on white pedestals against a neutral background.

What the hell is going on with the 2026 Super Bowl ads?

By Tom May published

I'm not sure if these brands are trolling us, or themselves.

Advertising
Board of Peace and United Nations logos

Everyone's saying the same thing about Trump's Board of Peace logo

By Daniel John published

The man with the Midas touch strikes again.

Logos & Icons
Board of Peace logo

Trump’s new Board of Peace logo feels like a parody

By Natalie Fear published

Critics claim it’s "AI slop”.

Logos & Icons
Mark Zuckerberg's VR avatar

Facebook's Meta rebrand can finally be called a disaster

By Daniel John published

RIP the metaverse.

Branding

Why audio brands need to stop selling the product

By John Ball published

And how they can stand out in a challenging market.

Branding
Claudia Winkleman stands pensively between two hooded figures in a promotional shot for the reality series The Traitors.

Traitors' secrets revealed! How the hit show's atmospheric branding was created

By Tom May published

TQ Branding's Gareth Mapp takes us behind the scenes of creating the identity for the British reality show phenomenon.

Branding
Ikea ad featuring a solid wood armchair with beige cushions

Ikea hides important detail in slick new ads

By Natalie Fear published

Never judge a frying pan by its pricetag.

Advertising
Wikipedia rejected logos

These rejected Wikipedia logos are a '00s design time capsule

By Natalie Fear published

I can't believe we were robbed of Wikipede.

Logos & Icons
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