Latest about Branding
Instagram's new brand identity is more than just a wordmark
The platform's new look is designed to "flex and grow".
While you were angry at Instagram, Jif quietly debuted a perfect new logo
It’s a subtle tweak that does exactly what was needed.
Other brands are throwing shade at the new Instagram logo
From McDonald's to ChatGPT, they've all decided it's "time for a refresh".
No, Gen Z isn’t to blame for Instagram’s controversial new logo
Stop pointing the finger at my generation.
To target Gen Z, premium brands must learn the new codes of luxury
Premium no longer means price – so what should brands do?
The new Monoprix rebrand awakens a French icon
Brand check: Here's why the new Monoprix identity really, really works.
Raleigh's collapse proves that even iconic brands can't rely on nostalgia alone
Our collective memories aren't enough.
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