Branding

Latest about Branding

The Burger King logo: a history

By Jon Stapley published

The Burger King logo has undergone quite a few transformations over the years.

Logos & Icons

Kit-Kat tweaks its logo in delightful new print ads

By Daniel John published

The brand's slogan comes to life in these clever posters.

Logos & Icons
Jaguar rebrand

How a four-word tweet from Elon Musk threw Jaguar's rebrand into disarray

By Daniel John last updated

The brand's managing director reflects on a "tough time".

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Branding
Shot from Wonder Man

“Justice for serifs!”: Marvel fans roast new Wonder Man logo

By Natalie Fear published

There’s minimalism, then there’s just plain bland.

Logos & Icons
Vaseline Nigerian prince advert

Real Nigerian prince addresses those email scams in viral Vaseline ad

By Joe Foley published

Can you spot a fake?

Advertising
Yazio branding by Koto

I would die for this brand's adorable Yeti mascot

By Natalie Fear published

Yazio's rebrand brings joy to the world of nutrition.

Branding
A Cup Noodles branded "Heatless Curls Kit" featuring a box and loose hair accessories like a spray bottle labeled "Broth Boost Finishing Mist," scrunchies, and foam rollers designed to look like ramen noodles against a solid red background.

Which brand won April Fools in 2026?

By Tom May published

Turns out, joke briefs are often the best briefs.

Branding
A jar of orange marmalade beside a slice of toast

Britain's marmalade rebranding controversy explained

By Joe Foley published

Paddington's favourite preserve is in a jam.

Branding

The ultimate logo quiz: think you know your 1960s logos?

By Rosie Hilder published

Our logos through the decade series continues with 1960s logo trivia.

Logos & Icons
KitKats

KitKat reveals genius response to robbery drama

By Natalie Fear published

The 12 tonne KitKat heist has become an interactive internet mystery.

Branding
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