Branding

Latest about Branding

Netflix billboard ad for The Last House
Netflix, get that man out of your billboard

By Natalie Fear Published

The Last House can't escape the live-action ad trend.

Advertising
BMW Spider-Man advert
BMW's controversial Spider-Man advert could be even more damaging than the Jaguar rebrand

By Joe Foley Published

Customers didn't appreciate the "surprise" gift.

Advertising
Aerial view of a forested Vermont lake in autumn colours, overlaid with the hand-lettered "Vermont" wordmark and the strapline "State of Inspiration".
Vermont's logo looks like it was made in five seconds... so why do I love it?

By Tom May Published

It's anything but bland, and that needs to be celebrated.

Logos & Icons
Buc-ee's and Beaver's Mini Mart logos
No beaver logo is safe from Buc-ee’s legal wrath

By Natalie Fear Published

The brand has kick-started another design battle.

4 Comments
Logos & Icons
Berlin Museum logo designs
Berlin Museum breaks the rules of branding with EIGHTY-ONE different logos

By Joe Foley Published

Design genius or a confusing cop out?

Logos & Icons
Did Coca-Cola need a redesign? Design experts weigh in on the new look

By Daniel John Published

Small tweaks can have a big impact on a brand identity.

Branding
Sunset view of the Shard illuminated against an orange sky, with a "fabric x Sennheiser" event graphic for The View from the Shard overlaid on the left.
Why Sennheiser's brand chief is bringing London's underground club scene to the top of the Shard

By Beren Neale, Tom May Published

Bridging the worlds of consumer audio and club culture.

Branding
New Vermont Tourism logo design and branding
No, Vermont's new logo design isn't Comic Sans

By Joe Foley Published

The shape of the letters was inspired by the state's attractions.

Logos & Icons
Pepsi logo on a can.
Pepsi shades Coca-Cola in parody rebrand

By Natalie Fear Published

“If it ain’t broke, don’t fix it”.

Branding
Disney+ logo
Designer's attempt to fix Disney+ logo fires up fans

By Natalie Fear Published

Allan Peters strikes again.

Logos & Icons
1 2 3 4 5 6 7 8 9 Archives