Branding

Latest about Branding

An image of Santa Claus from an AI-generated Coca-Cola Christmas advert

Everybody's talking about the controversial Coca-Cola Christmas ad

By Daniel John published

And that's not necessarily a good thing.

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Google Wicked: For Good parody ad

Google shades Apple in cheeky Wicked parody

By Natalie Fear published

Is the brand beef over for good?

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Burger King ad

Burger King’s new ad made me feel viscerally unwell

By Natalie Fear published

Let's not make ASMR ads a thing.

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Arby's

This is the most famous audio logo in the world, apparently

By Daniel John published

2025's most comprehensive sonic branding study is out.

Branding

14 of the best free Christmas fonts

By Joe Foley last updated

Get festive with the best free Christmas fonts for seasonal designs.

Fonts & Typography

Hold up, is this actually the oldest logo in the world?

By Georgia Coggan published

Discovery shows even the Romans were into branding.

Logos & Icons

What Fred again..’s tour and album launch can teach brands

By Matthew Robinson published

Fred’s tour may be about music, but its lessons reach far beyond it.

Branding
different interfaces of AI large language models

Why the AI race will be won and lost by branding

By Carl Ronander published

Which AI will you use? The one you know.

Branding
David protein bars

Why is this font suddenly everywhere?

By Daniel John last updated

Serifs are back in fashion (but the backlash has already started).

Fonts & Typography

8 controversial campaigns that won over audiences

By Rosie Hilder published

Shocking ads that actually worked.

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