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Take note, this is how you modernise a 500-year-old brand
By Natalie Fear published
Cambridge University's St. John's College gets a slick new look.

QUIZ: How well do you know car brands? Take the ultimate car logo quiz
By Rosie Hilder published
Are you a total car nerd or a bit of a washout? Find out with this quiz.

Polaroid just dropped the most iconic anti-AI ad of the year
By Daniel John published
Nostalgia and a timely message combine in a potent new campaign.

New 'intimate content' app gets a sophisticated brand
By Rosie Hilder published
It's all about the gradients.

You've got 1 more week to enter the Brand Impact Awards
By Georgia Coggan published
The deadline has been extended.

Goodreads finally has a new logo (and it actually looks... good?)
By Daniel John published
The social reading platform's new look is only twenty years too late.

How tiny tweaks can spark rebrand revolutions
By Muriel Schildknecht published
Small shifts sometimes speak volumes, says Brand Impact Awards judge.

What is brand strategy and why is it so vital?
By Rosie Hilder published
Taxi Studio's Jamie Watson explains this often overlooked area of branding.
Daily design news, reviews, how-tos and more, as picked by the editors.