Branding
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Why is everyone so angry about Instagram's new font?
By Daniel John published
It's everywhere, and apparently it's 'hideous'.

"Don’t backtrack, don’t bottle it and don’t bow to pressure" – how we killed Old Jamaica
By Joe Foley published
Campaign mastermind Hernán Cerdeiro reveals how he crafted the world's first viral brand assassination.

Designer's ‘fixed’ Marvel logo enrages fans
By Natalie Fear published
To say it’s divisive is an understatement.

The new Game Awards logo shows less can be a lot more
By Joe Foley published
The dynamic design blends gravitas with edginess.

"Chasing trends gets you nowhere”: the secret to standout branding with BUCK’s Ben Langsfeld
By Natalie Fear published
It’s all in the details.

Service design isn't just a buzzword – it makes happier people
By Joe Foley published
Design companies need to catch up with this invisible field, says Clive Grinyer.

When should you make a break with a brand identity?
By Charlie Skinner published
In a nostalgia-filled world, is it ever okay to completely disown your past?

The best ambigram logos (and two controversial designs that didn't work)
By Joe Foley published
From tech to cars, these logos show the power of symmetry in brand design.
Daily design news, reviews, how-tos and more, as picked by the editors.