Everyone's saying the same thing about Trump's Board of Peace logo

Board of Peace and United Nations logos
(Image credit: Board of Peace/United Nations)

Donald Trump has just launched a new entity called 'Board of Peace' – and with it comes a new logo. And guess what colour it is? That's right. Gold.

Revealed at the World Economic Forum in Davos on Thursday, the new board was apparently created to tackle world conflicts. And if that sounds a little similar to the UN, wait until you see the Board of Peace logo.

Board of Peace logo

(Image credit: Board of Peace)

The UN logo of course features a wreath of olive tree branches surrounding a map of the globe. The Board of Peace logo is pretty similar – except the world is now simply North America, and the whole thing is rendered in shiny, gaudy gold.

Needless to say, the design is raising eyebrows online.

According to the UN, the original emblem of the United Nations was "created by a team of designers during the United Nations Conference on International Organization in 1945. The design team was led by Oliver Lincoln Lundquist. The UN emblem was designed to be "a map of the world representing an azimuthal equidistant projection centred on the North Pole, inscribed in a wreath consisting of crossed conventionalized branches of the olive tree, in gold on a field of smoke-blue with all water areas in white. The projection of the map extends to 60 degrees south latitude, and includes five concentric circles"

As for the Board of Paece logo, no official design rationale has been publicly shared. But judging by the final result, we wouldn't be surprised if "The UN logo dipped in gold" was basically the brief.

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Daniel John
Design Editor

Daniel John is Design Editor at Creative Bloq. He reports on the worlds of design, branding and lifestyle tech, and has covered several industry events including Milan Design Week, OFFF Barcelona and Adobe Max in Los Angeles. He has interviewed leaders and designers at brands including Apple, Microsoft and Adobe. Daniel's debut book of short stories and poems was published in 2018, and his comedy newsletter is a Substack Bestseller.

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