Walmart calls out Kanye West for copycat logo

Walmart
(Image credit: Wikicommons/Larry Busacca/Getty Images)

From his outspoken opinions to the heel-dragging charade that is his album release schedule, Kanye West is no stranger to controversy. But he's also managed to raise eyebrows in the design world too – and the latest brand to take issue with one Ye's logos is none other than Walmart.

The company has taken issue with a sun-shaped logo (below) intended for use as part of Kanye's fashion label, Yeezy. Walmart says the logo, featuring a collection of dots in the shape of the sun's rays, is far too similar to its own sun-shaped logo, and that it will create "confusion" and a "false suggestion of a connection" to Walmart's brand. Maybe West and his team needed our guide to logo design.

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Georgia Coggan

Georgia is lucky enough to be Creative Bloq's Editor. She has been working for Creative Bloq since 2018, starting out as a freelancer writing about all things branding, design, art, tech and creativity – as well as sniffing out genuinely good deals on creative technology. Since becoming Editor, she has been managing the site on a day-to-day basis, helping to shape the diverse content streams CB is known for and leading the team in their own creativity.