Nick has worked with world-class agencies including Wolff Olins, Taxi Studio and Vault49 on brand storytelling, tone of voice and verbal strategy for global brands such as Virgin, TikTok, and Bite Back 2030. Nick launched the Brand Impact Awards in 2013 while editor of Computer Arts, and remains chair of judges. He's written for Creative Bloq on design and branding matters since the site's launch.
Latest articles by Nick Carson

Cash in as a freelancer with the latest Computer Arts
By Nick Carson published
Ease your money worries and focus on being creative with CA issue 268, on sale now!

4 vital brand strategy rules
By Nick Carson published
Top branding agency strategists from Pearlfisher share the tricks of their trade.

Computer Arts cover design contest 2017: Top 10 revealed!
By Nick Carson published
Here's the final shortlist for who will design the cover of CA's fourth-annual New Talent special.

Find 50 gems of illustration advice in Computer Arts
By Nick Carson published
Plus how typography can define a brand, and valuable insights from D&AD, in CA issue 267 – on sale now!

4 modern brands flying the flag for script fonts
By Nick Carson published
These high-profile logo designs give the traditional cursive style a 21st century twist.

Create the perfect brand voice
By Nick Carson published
Find the right brand voice and put it into action with these eight pro tips.

Design a Computer Arts cover and win £500
By Nick Carson published
Experiment with an innovative new print finish in Computer Arts and D&AD New Blood's fourth annual cover design contest.

How to create effective brand guidelines
By Nick Carson published
Ensure your branding work stays strong with these expert tips.

23 designers and their awesome tattoos
By Nick Carson published
Top designers show us their incredible tattoos share the story behind them.

Brand Impact Awards open for entries
By Nick Carson published
Have you created some best-in-class branding in the past year? The fourth annual Brand Impact Awards are now open for entries.

How to make it in a top studio
By Nick Carson published
Designers share some pro advice on how to survive and thrive in a top studio.

Get more from colour with the new Computer Arts
By Nick Carson published
Use colour psychology to improve your branding work with CA issue 266, on sale now!

5 ways to master branding strategy
By Nick Carson published
These expert tips will help you get to the heart of a brand and create a design that’s as effective as it is impactful.

Serif vs sans serif in logo design
By Nick Carson published
Versus Decide between serif and sans-serif for your next logo design.

5 ways to use shape psychology in logo design
By Nick Carson published
Get more from shape in your branding work with these expert tips.

Improve your portfolio with the new Computer Arts
By Nick Carson published
Computer Arts issue 265 is on sale now. Tailor your folio to get your ideal job, with expert advice from top studios!

How to keep your studio running smoothly
By Nick Carson published
The managing director of a top London studio shares four pro tips for running a tight ship.

3 innovative apps that break the rules
By Nick Carson published
At Design Indaba, speakers from Google, Duolingo and Airbnb reveal how they created apps with real social impact.

8 ways to succeed as a designer
By Nick Carson published
Kate Moross delivers some killer advice at this year’s Design Indaba.

5 new ways design can change the world
By Nick Carson published
At Design Indaba, these five pioneering projects show how design can tackle real social issues.

Win 192 pages of pro design insights
By Nick Carson published
We have five copies of GBH’s new hardback monograph to give away, each worth £30.

3 top tips for pitching over Skype
By Nick Carson published
Need to pitch remotely to overseas clients? This expert advice will ensure you're fully prepared.

How to run your studio like Pentagram
By Nick Carson published
A true co-operative, Pentagram combines the boutique appeal of a small studio with the reach of a global agency. Here the team extol the benefits of this approach...
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