is never easy. You have to know your subject inside-out. You have to grab people’s attention and know the answer to all their questions. And throughout it all you have to keep smiling, even if you’re dying inside.
The good news is, there are lots of tools to help the whole experience run smoothly. In this post, we’ve gathered together some of our favourites.
If we’ve missed out your preferred tools though, please let us know in the comments below!
To truly wow your clients with your pitch, you’re going to have to ‘show’ as well as ‘tell’. Whether that means a series of slides or a short animation, there are a number of tools to help you put together a visual presentation quickly and easily.
These apps all take your words, images and videos and join them together to create a smooth and elegant slideshow or explainer video:
: This visual storytelling presentation software offers an alternative to the restrictions of the traditional slideshow format. Instead, it gives you an limitless zoomable canvas and the ability to show relationships between the big picture and fine details.
: A powerful, cloud-based platform for creating animated presentations. Using templates, drag and drop and in-built voice elements, this app enables you to create a professional looking demo or explainer video in very little time, without any technical skills.
: A free app offering fast way to create minimalist presentations for your designs or illustrations. They're emailed to you in PDF format so you can either forward to your clients or present them in a pitch meeting.
If you’re developing a web app or site, just showing stills of what it will look like may not be enough to satisfy a potential client. When they ask: “What happens if you click this button?”, telling them verbally can be a bit clunky. It’s much more impressive to show them, via a working prototype. And the best news is, you no longer have to spend a lot of time and budget on developing one. The last few years have seen a ton of tools landing on the market that make it quick and easy to get a prototype up and running. They include:
Sketch: A Mac-only tool focused on interface design that’s taken the design world by storm since its release in 2010. All the alternatives below are very much playing catch-up with Sketch.
Adobe Experience Design: Launched last year, Experience Design (aka XD) is Adobe’s answer to Sketch. Its most obvious point of difference is that it’s available for Windows as well as OS X.
Figma: An interface design tool based in the browser, this free app makes it easy to collaborate on a prototype, even if your team is distributed around the world.
Subform: A CAD-inspired design tool centred around the unique constraints of UI/UX design, Subform puts a strong focus on the creation of responsive layouts with consistent styles, using real content.
Rather than a mockup of a finished product, mood boards a communicate creative concepts in a more abstract fashion. Featuring a collection of textures, images, text, fonts, colours and more, they’re about representing themes and encouraging discussion.
Mood boards can be analogue or digital, and when it comes to the latter, there are a number of apps that can help you create them. We’d recommend the following:
If you’ve put a lot of effort into creating a cool slideshow, animation or video, you’re going to want your potential clients to see it in the best possible quality, even in daylight.
Currently, one of our favourite projectors is the , a tiny device that transforms any screen (including smartphones) into a cinematic experience, with a fine quality image of 120 inches and an LED life of 20,000 hours.
Do you have a presentation tool you’d like to recommend? Please let us know in the comments!