Twitter power tips
01. Tweet a lot
The average lifespan of a single tweet is measured in minutes. Even assuming you have a good audience then tweeting once a day is only ever going to reach a tiny fraction of them. You should be aiming to post multiple times a day. Retweet yourself if you have to.
02. Become the expert
If you aren’t tweeting links to interesting articles about your industry then you are missing a trick. Portray yourself as being knowledgeable and at the cutting edge without having to write your own content. That a real win-win situation.
03. Start a conversation
It seems a little odd to think of Twitter as a place for conversations when you remember the character limit, but it really is. Answer people, compliment them, thank them for retweeting you. Show them the person behind the tweets, and you will reap the rewards.
04. Use moving pictures
Everyone likes a good GIF right? Get yourself over to Giphy and start using them as answers. You’d be amazed at how many conversations are taking place on Twitter right now with nothing but GIFs. Come and join in.
05. Ride the coat-tails of fame
Tag people. The more followers the better. Make sure they are relevant to your business, and your tweet is relevant to them. All it takes is one retweet, or reply from a big name in your industry for people to notice you.
Recommended app: Tweetdeck (opens in new tab)
Do you want to manage multiple Twitter streams at the same time? Then TweetDeck is the app for you.
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