How to go from rough sketch to stunning book cover art in three steps

Like with many forms of illustration, book cover art usually begins with a sketch. This allows an artist to try different ideas and decide on a composition before worrying about the details.

Landing on that initial idea is is big part of the task in terms of creativity, but the more physical work of making the transition from the rough sketch to final artwork can also be a challenge. How do you maintain that spontaneous energy in a polished piece.

How to go from sketch to book cover art

In this case the brief was simple: a wizard stands with his back to a goblin who is greedily drinking a potion, while the wizard studies said potion with suspicion. Everything takes place in a magical laboratory, but Ivan was given full creative freedom on how to interpret the scene.

Since this was to be a wraparound cover, he needed a composition that felt dynamic and balanced on both sides while keeping the focus on the characters. In terms of style, he wanted the raw energy of the sketch to stay alive in the final piece.

“That honesty is what keeps my work vibrant,” Ivan says. “I always recommend chasing something new rather than relying on what works.”

01. Sketch the scene

I make the sketch as precise as possible so that from a distance it’s almost indistinguishable from the final illustration. Broad strokes, bold decisions – everything to make the image feel inspiring from the very start.

02. Refine the line work

I distort the perspective to create a stronger sense of presence, all while keeping the lines rough, crooked and alive. This stage is all about building a solid foundation that makes the final step effortless.

03. Layer on texture

This includes brushstrokes, dust, light, grit, highlights and bright accents. I push for a slightly bookish look, the kind that makes people ask me later: 'Wait… is this really digital?' And that’s it – finished!

For more inspiration and ideas, see Rittsu Kogarasuashi's pro tips for creating eye-catching book cover designs and Tony DiTerlizzi's advice on how to design book cover art.

This article originally appeared in ImagineFX. Subscribe to ImagineFX to never miss an issue. Print and digital subscriptions are available.

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Ivan is a US-based artist, whose bold, instantly recognisable style has appeared in Marvel, DC and Magic: The Gathering projects. He also worked as a concept artist at AXIS STUDIOSHis expressive, energetic work is often filled with emotion and unforgettable monsters.

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