Latest articles by Rosie Hilder
McDonald's reminds us who started the no-logo trend with new campaign
Breakfast items take centre stage.
Why beautifully designed Hota is my new favourite gardening app
Hota has a gorgeous app icon and user friendly design. I speak to the founders to find out how it was created.
See exclusive art from a gorgeous new edition of iconic China Miéville novel
The Folio Society's latest book, illustrated by Doug Bell, is a thing of beauty.
Korean Air rebrands for the first time since the '80s
With the iconic logo now gone, it looks a lot less 'Pepsi'.
The Great British Railways logo has a lot riding on it. Here's how it could look
These 6 different routes could be just the ticket.
"There's incredible typographic variety right now", Charles Nix reflects on type in 2025
Plus, how he designed a typeface for M&M.
Illustrators aged 25 and under – you can now get AOI membership for half price
Get access to invaluable resources for £90 a year.
"AI will take work, it will probably not take jobs, at least not immediately," says leading typographer Charles Nix
Monotype's senior executive creative director reflects on how AI is affecting the type world.
20 packaging designs to inspire you
Inspirational packaging design examples, plus online resources.
Bold new font file is like an NFT for typography
Is this a new era for typography?
Duolingo's owl mascot is now dead. But it's what comes next that interests me
The language learning app has made a bold statement.
McDonald's renames a single store in homage to Stormzy
New collab lets you order like the rapper.
"AI will help mainstream type," says Monotype's Typography Trends report
Discover the future of type through this typographic oracle.
IIT College of Architecture's new look brings Bauhaus bang up to date
It includes a digital revival of one of Mies van der Rohe's typefaces.
Kiehl's hits back at censorship with font made out of pubic hair
A new campaign says 'pubic hair, don't care'.
Why Walmart's illustrations are my favourite part of its new brand
These in-store creations brighten up the retail giant.
Paper brand GF Smith's vibrant new identity gets people talking
We chat to the creatives behind the project.
Clever Uber ads poke fun at holiday tropes
Uber and London Gatwick celebrate their partnership with a witty yet sentimental series of ads.
The Switch 2 logo is beyond basic, and I think I know why
Has Nintendo learned its lesson after the Wii U?
Why you need to pay attention to Aldi's marketing
The German supermarket has been nailing its branding lately, here are 4 standout campaigns.
This fun new visual identity has a fantastic strapline
Stick 'em up! Texas Tack's branding is spot on.
Our most read interviews of 2024
Last year we spoke to Adobe, Pentagram, artists Shan Jiang and Guillermo Flores Pacheco and more...
This French railway rebrand has caught my eye
There are 25 logos to admire (plus the boring company one).
